How To Decide What Business You Should Start

What’s a solid business I can start? I will do whatever it takes, but have no clue where to start or what business to develop! This is a common question I get. A lot of people can see that there are advantages to owning and running a business as technology continues to decimate the jobs […]

Should You Hire A Sales & Marketing Person Or Do It Yourself?

Before we dive into this topic it’s important to understand that there are 4 key elements of business; Strategy, Marketing, Sales and Operations. Now, unless you’re starting with a decent pot of capital, some investors funds or a ready made order book with backing from the bank, it’s unlikely you’re going to be jumping straight […]

How Should A Business Respond To Negative On-Line Reviews?

The first thing to do is re-frame the situation and instead of seeing a poor/negative review as a problem, start seeing them as opportunities. Negative reviews are the result of one of three things; either your company has delivered a poor quality product or service, there has been a miscommunication that’s led to unrealistic expectations […]

What Conditions Do You Need To Have A Thriving Business?

There are a few things that need to happen in order to build a thriving business. The first and probably most obvious is that you need a world-class product or service that enough people need. In other words, you need to come up with a solution to a big enough problem for enough people that […]

How To Set Up A Facebook Ad Campaign For Your Business

There are a few key things you should consider before setting up any advertising campaign, whether that’s on Facebook or any other form of media. The first thing you need to make sure you have nailed down is your client avatar – who is your perfect client? How old are they? Are they male or […]

What’s The Best Strategy For Growing My Business?

This is actually surprisingly simple to answer; the best strategy to grow any business is as simple as three steps: Find out what your perfect customer wants Go and get or develop that service/product Deliver it to a high standard consistently to your customers It sounds basic because it is. The thing is that most […]