Before we dive into this topic it’s important to understand that there are 4 key elements of business; Strategy, Marketing, Sales and Operations. Now, unless you’re starting with a decent pot of capital, some investors funds or a ready made order book with backing from the bank, it’s unlikely you’re going to be jumping straight […]Read More Should You Hire A Sales & Marketing Person Or Do It Yourself?
The first thing to do is re-frame the situation and instead of seeing a poor/negative review as a problem, start seeing them as opportunities. Negative reviews are the result of one of three things; either your company has delivered a poor quality product or service, there has been a miscommunication that’s led to unrealistic expectations […]Read More How Should A Business Respond To Negative On-Line Reviews?
There are a few key things you should consider before setting up any advertising campaign, whether that’s on Facebook or any other form of media. The first thing you need to make sure you have nailed down is your client avatar – who is your perfect client? How old are they? Are they male or […]Read More How To Set Up A Facebook Ad Campaign For Your Business